Marketing Manager
Execulink Telecom
Woodstock, Ontario, Canada
Nicole Paterson is a senior marketing and communications leader with more than 25 years of experience driving brand strategy, growth, and organizational alignment in complex, competitive environments. She currently leads marketing at Execulink Telecom, where she is responsible for positioning the brand, supporting fiber growth, and aligning customer experience, messaging, and go-to-market strategy across multiple product lines.
Over the past eight years, Nicole has helped evolve Execulink from a traditional regional provider into a modern, customer-centric fiber organization. Her work focuses on leveraging local market insight as a strategic advantage, strengthening trust in communities, and differentiating against national incumbents. She partners closely with executive leadership and cross-functional teams to ensure marketing efforts support long-term business objectives, scalability, and transformation.
Nicole is recognized for her ability to connect strategy to execution, build high-performing teams, and create clarity during periods of change. She is passionate about the role marketing plays in shaping culture, enabling growth, and helping regional providers compete and thrive.
Sunday, May 17, 2026
2:40 PM - 3:30 PM ET